Deep study
End Customers — The SAP Analytics Buying Side
As of 2026-08-16
Buyer-side demand, vendor selection, programme economics, SAP client patterns and compliance ownership across AI Act, DORA and CSRD.
What's inside
24 chapters:
- Executive summary
- Latest news intelligence — strategic impacts
- Claim-level evidence ledger
- Decision intelligence layer — SAP end customers
- Part I — The 3-tier buyer typology × 8-vertical demand matrix
- Part II — The 8-vertical demand mix from buyer side
- Part III — Vendor-selection mechanics
- Part IV — Programme economics
- Part V — AI Act × DORA × CSRD compliance ownership
- Part VI — Anchor-supplier patterns
- Part VII — Buyer-side decision drivers by tier
- Part VIII — Methodology + sources + glossary + disclaimer
- Part IX — Current SAP Analytics Solutions: What End Customers Actually Deploy
- Part X — Reference Implementation Case Studies: Current Named Projects
- Part XI — Strategic Moves: Cloud Migration, AI Adoption, Compliance, and M&A
- Part XII — EMEA-by-country buyer concentration
- Part XIII — Forward-looking 5/10/15-year scenarios
- Part XIV — Risk register
- Part XV — Buyer-side trust signals and anti-patterns
- Part XVI — Sources, glossary (restated), and editorial version control
- Cross-study coherence
- Board Appendix — SAP Client Value Architecture
- Sapphire 2026 Integration Layer — End-Customer Buying Agenda
- Part XVII — The corpus view: who actually runs what, and who has a live project
Study card
- Audience
- Practice leads + GTM + end-customer CDOs / VP-Data / Head-of-Analytics commissioning placements + procurement leads at Big-4/SI/SAP-specialist accounts
- Coverage
- corpus-measured product footprint across 19,137 live SAP end-customer records (Part XVII) · 3-tier customer typology · 8-vertical demand mix from buyer side · vendor-selection mechanics · programme economics · AI Act × DORA × CSRD compliance ownership · anchor-supplier patterns · buyer-side decision drivers
- Geography
- EMEA priority (DACH, FR, UK, BENELUX) · NA + APAC + MEA secondary
- Refresh cadence
- semi-annual (April + October) keyed to procurement-cycle calendars + DSAG Investitionsreport
- Sources cited
- 7
Full study available to members.
In-depth analysis, sourced data, exhibits and scenarios — inside the app.